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Social Media & Content Production

The goal for the online marketing of Toscana Resort Castelfalfi was ambitious: to communicate the new positioning.
Our social media agency has elevated our data-driver approach to the state of the art of rigour, so much so that we can say that every decision we have made for the brand’s social communication has always been born from numbers, data and objective information.

 

All subsequent activations, such as the production and creation of new content, were derived from it.  Every month, we organized on-site shooting sessions where, with the customer at the side, we made sure to make material thought, shot and shot with the unique characteristics of social media always in mind: photos and videos made with the utmost care, made excellent starting point for posts, reels and carousels of great impact.

 

Visit Instagram Profile 

+517%

Impressions

+30%

Interactions 

+57%

Conversions

The goal for Toscana Resort Castelfalfi’s online marketing was ambitious: to communicate the project’s new standing, now geared towards a sophisticated and affluent international clientele.
Our social media agency has elevated our data-driven approach to be rigorously state-of-the-art, so much so that we can say that every decision we have made for the brand's social media communication has always originated from numbers, data, and objective information. This methodological choice then took the form of careful initial competitive and strategic analysis, which in turn gave rise to a new, high-profile brand image. All subsequent actions were derived from this – from monthly PEDs to ad campaigns – and always as the result of data-driven choices implemented in continuous communication with the client.